{"id":119753,"date":"2025-09-30T15:28:18","date_gmt":"2025-09-30T12:28:18","guid":{"rendered":"https:\/\/banknews.gr\/?p=119753"},"modified":"2025-09-30T15:28:21","modified_gmt":"2025-09-30T12:28:21","slug":"%ce%b7-%cf%80%ce%b5%ce%b9%cf%81%ce%b1%ce%b9%cf%8e%cf%82uxcx-brand-of-the-year","status":"publish","type":"post","link":"https:\/\/banknews.gr\/?p=119753","title":{"rendered":"\u0397 \u03a0\u03b5\u03b9\u03c1\u03b1\u03b9\u03ce\u03c2UX|CX Brand of the Year"},"content":{"rendered":"\n<p>\u03a4\u03b7\u03bd \u03ba\u03bf\u03c1\u03c5\u03c6\u03b1\u03af\u03b1 \u03b4\u03b9\u03ac\u03ba\u03c1\u03b9\u03c3\u03b7 UX|CX Brand of the Year\u03ba\u03b1\u03b9 \u03b1\u03ba\u03cc\u03bc\u03b7 \u03b4\u03ce\u03b4\u03b5\u03ba\u03b1 \u03c3\u03b7\u03bc\u03b1\u03bd\u03c4\u03b9\u03ba\u03ac \u03b2\u03c1\u03b1\u03b2\u03b5\u03af\u03b1 \u03ad\u03bb\u03b1\u03b2\u03b5 \u03b7 \u03a0\u03b5\u03b9\u03c1\u03b1\u03b9\u03ce\u03c2 \u03c3\u03c4\u03b1 UX |CX Awards 2025 \u03c0\u03bf\u03c5 \u03b4\u03b9\u03bf\u03c1\u03b3\u03ac\u03bd\u03c9\u03c3\u03b5 \u03b7 Boussias \u0395vents. O\u03b9 \u03b4\u03b9\u03b1\u03ba\u03c1\u03af\u03c3\u03b5\u03b9\u03c2 \u03c4\u03b7\u03c2 \u03a4\u03c1\u03ac\u03c0\u03b5\u03b6\u03b1\u03c2 \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03bf\u03cd\u03bd \u03b1\u03bd\u03b1\u03b3\u03bd\u03ce\u03c1\u03b9\u03c3\u03b7 \u03c4\u03c9\u03bd \u03ba\u03b1\u03b9\u03bd\u03bf\u03c4\u03cc\u03bc\u03c9\u03bd \u03ad\u03c1\u03b3\u03c9\u03bd \u03c0\u03bf\u03c5 \u03c5\u03bb\u03bf\u03c0\u03bf\u03b9\u03b5\u03af \u03b7 \u03a0\u03b5\u03b9\u03c1\u03b1\u03b9\u03ce\u03c2 \u03c3\u03c4\u03bf \u03c0\u03bb\u03b1\u03af\u03c3\u03b9\u03bf \u03c4\u03bf\u03c5 \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03bf\u03cd \u03bc\u03b5\u03c4\u03b1\u03c3\u03c7\u03b7\u03bc\u03b1\u03c4\u03b9\u03c3\u03bc\u03bf\u03cd \u03ba\u03b1\u03b9 \u03c4\u03b7\u03c2 \u03c3\u03c5\u03bd\u03b5\u03c7\u03bf\u03cd\u03c2 \u03b2\u03b5\u03bb\u03c4\u03af\u03c9\u03c3\u03b7\u03c2 \u03c3\u03c4\u03bf\u03bd \u03c4\u03bf\u03bc\u03ad\u03b1 \u03c4\u03b7\u03c2 \u03b5\u03bc\u03c0\u03b5\u03b9\u03c1\u03af\u03b1\u03c2 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b7\/\u03c7\u03c1\u03ae\u03c3\u03c4\u03b7.<\/p>\n\n\n\n<p>\u039c\u03b5 \u03ad\u03bc\u03c6\u03b1\u03c3\u03b7 \u03c3\u03c4\u03b7\u03bd \u03ba\u03b1\u03b9\u03bd\u03bf\u03c4\u03bf\u03bc\u03af\u03b1, \u03c4\u03b7\u03bd \u03c4\u03b5\u03c7\u03bd\u03bf\u03bb\u03bf\u03b3\u03b9\u03ba\u03ae \u03b5\u03be\u03ad\u03bb\u03b9\u03be\u03b7 \u03ba\u03b1\u03b9 \u03c4\u03b7\u03bd \u03bf\u03c5\u03c3\u03b9\u03b1\u03c3\u03c4\u03b9\u03ba\u03ae \u03ba\u03b1\u03c4\u03b1\u03bd\u03cc\u03b7\u03c3\u03b7 \u03c4\u03c9\u03bd \u03b1\u03bd\u03b1\u03b3\u03ba\u03ce\u03bd \u03c4\u03c9\u03bd \u03c0\u03b5\u03bb\u03b1\u03c4\u03ce\u03bd \u03c4\u03b7\u03c2, \u03b7 \u03a0\u03b5\u03b9\u03c1\u03b1\u03b9\u03ce\u03c2 \u03c3\u03c5\u03bd\u03b5\u03c7\u03ce\u03c2 \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03b5\u03af \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03af\u03b5\u03c2 \u03c0\u03bf\u03c5 \u03c3\u03c5\u03bd\u03b4\u03c5\u03ac\u03b6\u03bf\u03c5\u03bd \u03b1\u03c0\u03bb\u03cc\u03c4\u03b7\u03c4\u03b1, \u03bb\u03b5\u03b9\u03c4\u03bf\u03c5\u03c1\u03b3\u03b9\u03ba\u03cc\u03c4\u03b7\u03c4\u03b1 \u03ba\u03b1\u03b9 \u03b1\u03c3\u03c6\u03ac\u03bb\u03b5\u03b9\u03b1.<\/p>\n\n\n\n<p>\u039f\u03b9 \u03b2\u03c1\u03b1\u03b2\u03b5\u03cd\u03c3\u03b5\u03b9\u03c2 \u03b1\u03c5\u03c4\u03ad\u03c2 \u03c4\u03b9\u03bc\u03bf\u03cd\u03bd \u03c4\u03bf \u03c3\u03cd\u03bd\u03bf\u03bb\u03bf \u03c4\u03c9\u03bd \u03c0\u03c1\u03bf\u03c3\u03c0\u03b1\u03b8\u03b5\u03b9\u03ce\u03bd \u03c0\u03bf\u03c5 \u03ba\u03b1\u03c4\u03b1\u03b2\u03ac\u03bb\u03bb\u03bf\u03bd\u03c4\u03b1\u03b9 \u03b3\u03b9\u03b1 \u03c4\u03b7 \u03b4\u03b9\u03b1\u03bc\u03cc\u03c1\u03c6\u03c9\u03c3\u03b7 \u03bc\u03b9\u03b1\u03c2 \u03bc\u03bf\u03bd\u03b1\u03b4\u03b9\u03ba\u03ae\u03c2 \u03ba\u03b1\u03b9 \u03bf\u03bb\u03bf\u03ba\u03bb\u03b7\u03c1\u03c9\u03bc\u03ad\u03bd\u03b7\u03c2 \u03b5\u03bc\u03c0\u03b5\u03b9\u03c1\u03af\u03b1\u03c2, \u03b5\u03bd\u03b9\u03c3\u03c7\u03cd\u03bf\u03bd\u03c4\u03b1\u03c2 \u03c0\u03b1\u03c1\u03ac\u03bb\u03bb\u03b7\u03bb\u03b1 \u03c4\u03b7 \u03b8\u03ad\u03c3\u03b7 \u03c4\u03b7\u03c2 \u03a4\u03c1\u03ac\u03c0\u03b5\u03b6\u03b1\u03c2 \u03c9\u03c2 \u03c0\u03c1\u03c9\u03c4\u03bf\u03c0\u03cc\u03c1\u03bf\u03c5 \u03c3\u03c4\u03bf\u03bd \u03c4\u03c1\u03b1\u03c0\u03b5\u03b6\u03b9\u03ba\u03cc \u03ba\u03bb\u03ac\u03b4\u03bf.<\/p>\n\n\n\n<p>\u03a3\u03c4\u03b1 \u03c6\u03b5\u03c4\u03b9\u03bd\u03ac UX |CX Awards, \u03b7 \u03a0\u03b5\u03b9\u03c1\u03b1\u03b9\u03ce\u03c2 \u03b1\u03c0\u03ad\u03c3\u03c0\u03b1\u03c3\u03b5:<\/p>\n\n\n\n<ul>\n<li>\u03a4\u03bf \u03b2\u03c1\u03b1\u03b2\u03b5\u03af\u03bf UX|CX Brand of the Year.<\/li>\n\n\n\n<li>\u03a4\u03bf \u03b2\u03c1\u03b1\u03b2\u03b5\u03af\u03bf Gold \u03c3\u03c4\u03b7\u03bd \u03ba\u03b1\u03c4\u03b7\u03b3\u03bf\u03c1\u03af\u03b1 Best CX in Mobile \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03b5\u03c6\u03b1\u03c1\u03bc\u03bf\u03b3\u03ae Piraeus app, \u03bc\u03af\u03b1 \u03bf\u03bb\u03bf\u03ba\u03bb\u03b7\u03c1\u03c9\u03bc\u03ad\u03bd\u03b7 \u03c4\u03c1\u03b1\u03c0\u03b5\u03b6\u03b9\u03ba\u03ae \u03b5\u03bc\u03c0\u03b5\u03b9\u03c1\u03af\u03b1.<\/li>\n\n\n\n<li>\u03a4\u03bf \u03b2\u03c1\u03b1\u03b2\u03b5\u03af\u03bf Gold \u03c3\u03c4\u03b7\u03bd \u03ba\u03b1\u03c4\u03b7\u03b3\u03bf\u03c1\u03af\u03b1 Best Customer Onboarding \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03c0\u03c1\u03bf\u03c3\u03c9\u03c0\u03bf\u03ba\u03b5\u03bd\u03c4\u03c1\u03b9\u03ba\u03ae \u03c0\u03c1\u03bf\u03c3\u03ad\u03b3\u03b3\u03b9\u03c3\u03b7 \u03ba\u03b1\u03b9 \u03c5\u03c8\u03b7\u03bb\u03ae \u03c0\u03c1\u03bf\u03c3\u03b2\u03b1\u03c3\u03b9\u03bc\u03cc\u03c4\u03b7\u03c4\u03b1.<\/li>\n\n\n\n<li>\u03a4\u03bf \u03b2\u03c1\u03b1\u03b2\u03b5\u03af\u03bf Gold \u03c3\u03c4\u03b7\u03bd \u03ba\u03b1\u03c4\u03b7\u03b3\u03bf\u03c1\u03af\u03b1 Best Use of AI \/ Machine Learning \u03b3\u03b9\u03b1 \u03c4\u03bf\u03bd \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03cc \u03b2\u03bf\u03b7\u03b8\u03cc \u03c4\u03b7\u03c2 \u03a0\u03b5\u03b9\u03c1\u03b1\u03b9\u03ce\u03c2 \u03bc\u03b5 \u03c4\u03b5\u03c7\u03bd\u03bf\u03bb\u03bf\u03b3\u03af\u03b1 \u03c4\u03b5\u03c7\u03bd\u03b7\u03c4\u03ae\u03c2 \u03bd\u03bf\u03b7\u03bc\u03bf\u03c3\u03cd\u03bd\u03b7\u03c2 GenAI.<\/li>\n\n\n\n<li>\u03a4\u03bf \u03b2\u03c1\u03b1\u03b2\u03b5\u03af\u03bf Gold \u03c3\u03c4\u03b7\u03bd \u03ba\u03b1\u03c4\u03b7\u03b3\u03bf\u03c1\u03af\u03b1 Best In-House CX Team.<\/li>\n\n\n\n<li>\u03a4\u03bf \u03b2\u03c1\u03b1\u03b2\u03b5\u03af\u03bf Silver \u03c3\u03c4\u03b7\u03bd \u03ba\u03b1\u03c4\u03b7\u03b3\u03bf\u03c1\u03af\u03b1 Best Use of Customer Insights \/ Feedback.<\/li>\n\n\n\n<li>\u03a4\u03bf \u03b2\u03c1\u03b1\u03b2\u03b5\u03af\u03bf Silver \u03c3\u03c4\u03b7\u03bd \u03ba\u03b1\u03c4\u03b7\u03b3\u03bf\u03c1\u03af\u03b1 Best CX Initiative for Social Impact and Sustainability \u03b3\u03b9\u03b1 \u03c4\u03bf \u03c0\u03c1\u03c9\u03c4\u03bf\u03c0\u03bf\u03c1\u03b9\u03b1\u03ba\u03cc \u03b5\u03c1\u03b3\u03b1\u03bb\u03b5\u03af\u03bf Carbon Calculator.<\/li>\n\n\n\n<li>\u03a4\u03bf \u03b2\u03c1\u03b1\u03b2\u03b5\u03af\u03bf Silver \u03c3\u03c4\u03b7\u03bd \u03ba\u03b1\u03c4\u03b7\u03b3\u03bf\u03c1\u03af\u03b1 Best CX In-Store \u03b3\u03b9\u03b1 \u03c4\u03b1 Digital Kiosks.<\/li>\n\n\n\n<li>\u03a4\u03bf \u03b2\u03c1\u03b1\u03b2\u03b5\u03af\u03bf Silver \u03c3\u03c4\u03b7\u03bd \u03ba\u03b1\u03c4\u03b7\u03b3\u03bf\u03c1\u03af\u03b1 Best Use of Conversational Platform \u03b3\u03b9\u03b1 \u03c4\u03bf\u03bd \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03cc \u03b2\u03bf\u03b7\u03b8\u03cc \u03c4\u03b7\u03c2 \u03a0\u03b5\u03b9\u03c1\u03b1\u03b9\u03ce\u03c2 \u03bc\u03b5 \u03c4\u03b5\u03c7\u03bd\u03bf\u03bb\u03bf\u03b3\u03af\u03b1 \u03c4\u03b5\u03c7\u03bd\u03b7\u03c4\u03ae\u03c2 \u03bd\u03bf\u03b7\u03bc\u03bf\u03c3\u03cd\u03bd\u03b7\u03c2 GenAI.<\/li>\n\n\n\n<li>\u03a4\u03bf \u03b2\u03c1\u03b1\u03b2\u03b5\u03af\u03bf Silver \u03c3\u03c4\u03b7\u03bd \u03ba\u03b1\u03c4\u03b7\u03b3\u03bf\u03c1\u03af\u03b1 Best Use of Data Analytics.<\/li>\n\n\n\n<li>\u03a4\u03bf \u03b2\u03c1\u03b1\u03b2\u03b5\u03af\u03bf Silver \u03c3\u03c4\u03b7\u03bd \u03ba\u03b1\u03c4\u03b7\u03b3\u03bf\u03c1\u03af\u03b1 Best in Banking, Insurance &amp; Financial Services \u03b3\u03b9\u03b1 \u03c4\u03bf \u03b1\u03bd\u03b1\u03c3\u03c7\u03b5\u03b4\u03b9\u03b1\u03c3\u03bc\u03ad\u03bd\u03bf piraeusbank.gr.<\/li>\n\n\n\n<li>\u03a4\u03bf \u03b2\u03c1\u03b1\u03b2\u03b5\u03af\u03bf Bronze \u03c3\u03c4\u03b7\u03bd \u03ba\u03b1\u03c4\u03b7\u03b3\u03bf\u03c1\u03af\u03b1 Best CX Initiative for social impact and Sustainability \u03b3\u03b9\u03b1 \u03c4\u03bf \u03b1\u03bd\u03b1\u03c3\u03c7\u03b5\u03b4\u03b9\u03b1\u03c3\u03bc\u03ad\u03bd\u03bf piraeusbank.gr.<\/li>\n\n\n\n<li>\u03a4\u03bf \u03b2\u03c1\u03b1\u03b2\u03b5\u03af\u03bf Bronze \u03c3\u03c4\u03b7\u03bd \u03ba\u03b1\u03c4\u03b7\u03b3\u03bf\u03c1\u03af\u03b1 Best Employee Experience Initiative \u03b3\u03b9\u03b1 \u03c4\u03bf Yello employee portal.<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>\u03a4\u03b7\u03bd \u03ba\u03bf\u03c1\u03c5\u03c6\u03b1\u03af\u03b1 \u03b4\u03b9\u03ac\u03ba\u03c1\u03b9\u03c3\u03b7 UX|CX Brand of the Year\u03ba\u03b1\u03b9 \u03b1\u03ba\u03cc\u03bc\u03b7 \u03b4\u03ce\u03b4\u03b5\u03ba\u03b1 \u03c3\u03b7\u03bc\u03b1\u03bd\u03c4\u03b9\u03ba\u03ac \u03b2\u03c1\u03b1\u03b2\u03b5\u03af\u03b1 \u03ad\u03bb\u03b1\u03b2\u03b5 \u03b7 \u03a0\u03b5\u03b9\u03c1\u03b1\u03b9\u03ce\u03c2 \u03c3\u03c4\u03b1 UX |CX Awards 2025 \u03c0\u03bf\u03c5 \u03b4\u03b9\u03bf\u03c1\u03b3\u03ac\u03bd\u03c9\u03c3\u03b5 \u03b7 Boussias \u0395vents. 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